StudioTPM worked with a favorite neighborhood pizza restaurant to help build its brand and create an online presence.

Rolling Dough

THE BRAND

In 2014, owners of the popular Santa Fe Pizza Company were excited to launch their latest pizza restaurant venture, The Rolling Dough, in Burnaby, BC.

Today, The Rolling Dough is beloved for its stone-fired pizza recipes and renowned for rolling fresh dough every morning and topping pizzas with only the best local ingredients. Confident in its abilities in the kitchen, The Rolling Dough team wanted to be as confident in their branding as they expanded their business. They turned to StudioTPM for help telling their story and sharing their pizza passion with an online audience.

“StudioTPM’s photos really illustrated our commitment to quality food and the warm and welcoming atmosphere we strive to create in our restaurant.”

– Name, Title, The Rolling Dough

StudioTPM SERVICES
  • Website Design and Development
  • Logo Design
  • Photoshoot Direction
Topping a Great In-Person Experience with an Impressive Online Channel

StudioTPM worked with The Rolling Dough to create and launch a new brand. They began with an innovative logo design before moving on to capture custom photography that helped create a polished and professional look for their new website.

“StudioTPM’s photos really illustrated our commitment to quality food and the warm and welcoming atmosphere we strive to create in our restaurant,” said Name.

The new website was designed with the user in mind and featured a seamless menu navigation and plenty of mouth-watering images to represent The Rolling Dough’s creations.

Post-launch, the restaurant took off and is now a Burnaby favorite with stellar online reviews.

“Our beautiful brand and new website really put us on the map to be discovered by new customers,” said Name. “These ‘new’ customers are now regulars. We couldn’t be happier with the results.”

StudioTPM TAKEAWAY

Launching a new restaurant in a competitive market is no easy feat. To stand out from the competition, a cozy venue and great food is imperative—but it’s not enough. Brands need a strong omnichannel strategy to reach a digital audience and attract them to the physical venue.

“Our beautiful brand and new website really put us on the map to be discovered by new customers,” said Name. “These ‘new’ customers are now regulars. We couldn’t be happier with the results.”

– Name, Rolling Dough